Benetti and Piaggio Aero together to promote the Italian Excellence

The finest of Made in Italy will be present at the 2010 Monaco Yacht Show  - which will take place on September 22 -25  -   thanks to the joint  participation of the industry leaders in the Luxury Yacht and Business Aviation markets:: Cantieri Benetti, an Azimut-Benetti Brand,  and Piaggio Aero Industries.

The desire to better satisfy their selective customers suggested to both  Mr Paolo Vitelli, Chairman of Azimut Benetti, and Mr Piero Ferrari,Cahirman of Piaggio Aero and Vice Chariman of Ferrari S.p.A.,  the idea of creating  a partnership between the 2 primary Italian Brands. In addition to the shared marketing and communications activities  the 2 companies will dedicate exclusive opportunities  reserved to their customer base.

Benetti e Piaggio Aero  share the same roots in  the great tradition of Italian Industry, a long a successful history starting at the end of the XVII Century,  and the passion  that  Italian manufacturers have for their prestigious products. Joint values distinguish  Cantieri Benetti as well as  Piaggio Aero as very  authoritative ambassadors of Made in Italy superior quality around the World

Piaggio Aero will be with Benetti at the  Monaco Yacht Show to present to the international Luxury Yacht community its P.180 Avanti II Aircraft.